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Marketing Research

This is a guide to key marketing resources available available through the ECC Library.

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Credo Reference

A library database that provides access to hundreds of full-text online reference books covering major subject areas.  Considerable multimedia content is included, such as videos, audio files, and flash animations.  Also, it provides a "power search" feature which allows searching across multiple ECC databases for information on particular topics.

Useful Databases for Marketing Research